This week on From Scratch:

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John ZimmerLyft is a transportation network company with a peer-to-peer mobile app that enables passengers to request rides with their smartphones. Prior to starting Lyft, John co-founded Zimride in 2007, a carpooling ride-share company available predominantly in college communities. Zimride was sold to Enterprise Rent-A-Car in 2013. Lyft is available across the United States and through partnerships with ride-sharing companies throughout Asia.

John speaks with Jessica about founding Lyft, from scratch.

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Ayah BdeirlittleBits is a hardware company that aims to put the power of electronics in everyone’s hands. The company sells electronic modules that snap together with magnets, making them accessible to both adults and children. Ayah earned a degree in computer engineering from the American University in Beirut, Lebanon and has a Masters from the MIT Media Lab. She is also an interactive artist.

Ayah speaks with Jessica about how she built littleBits, from scratch.

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