A Show about the Entrepreneurial Life

Christian Lander

Blogger, NYT Bestselling Autho

Christian LanderDrinking free-trade coffee, riding bicycles, and going to the occasional farmer’s market are things you might enjoy.  But if you do partake in these activities there is a high probability that you are “white,” according to Christian Lander. Jessica interviews Christian, the blogger and author of the New York Times bestselling book “Stuff White People Like,” a satirical take on the characteristics that make up “white” people.

Christian started the humorous blog mainly to amuse his friends, but hype quickly built up and cut through the thick brush of the online blogesphere attracting millions of visitors, a literary agent, and a book deal within a couple of months.  Christian talks about what he means exactly by “white people” and how a small unknown blog became an Internet sensation virtually overnight, from scratch.